I have mixed feelings about this. The only way I see this really becoming big is if Apple releases a Mac Mini media center. By so doing, Apple will catch a huge market of people who say, "What do you want to watch tonight?" How many times have you been in this situation. You've looked at all your movies, which you've seen at least three times each, and decide that you don't have anything you want to watch. Would if, from your remote, you had a whole movie store IN YOUR HOME? That's right. Who needs to go to Blockbuster or wait for NetFlix. Just point, click, and...hello, movie. You get to keep it for a few days.
This will only work, though, if it is that easy. If people have to figure out their own way to get it to the TV, they will simply go get the DVD from Blockbuster, because the player is already hooked up to the TV. If Apple wants to make it in the movie business, they need to build something that is meant to hook up to the TV right OUT OF THE BOX.
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